The Diligent Marketing Efforts of the AARP

I’ve scratched my head when the AARP first contacted me (Who Told The AARP About My Birthday?) and then ranted a bit more a week later (AARP Revisited).

The AARP has now sent me three temporary membership cards and increasingly enticing offers to join.  As I recall, the last one was five years for about 50 bucks.  I was tempted, given that I would then be able to receive AARP discounts and what not.  But before I plunked down my hard-earned cash, I opted to check out their magazine and newsletter. Unfortunately, they depressed me.  The articles were for — well, old people.  Reading them made me feel decrepit.  I’m not old, merely middle-aged.  And even then I don’t always act like it.

I thought about joining and simply pitching their periodicals, but that would make me feel guilty — both for not reading them and for needlessly contributing to landfill waste.  So, I am still not a card-carrying member of the AARP.  Maybe when I grow up I will change my mind.  Besides, if I join, then I’ll have one less thing to blog about.

Regardless, they have now set their sights on my bride.  Even though she is more than a year shy of meeting their age requirements I guess it is a case of “guilt by association” — or more correctly “guilt by marriage.”  Sorry, dear.

In the past, an anonymous commenter from the AARP (I’m calling him or her “Terry”) has provided feedback on these musings.  I hope “Terry” will post a comment this time.  Or perhaps AARP considers me a lost cause.

What do you think? Please leave a comment!